The Sales Engineer role, based onsite in Thủ Đức, Ho Chi Minh City, develops relationships with existing clients and identifies new business opportunities for industrial products and solutions. The position combines account development, customer support, quotation preparation, commercial negotiation, and coordination with suppliers and internal teams.
Responsibilities
Develop and maintain strong relationships with existing Japanese-speaking clients in Vietnam and identify new business opportunities
Visit customers regularly to understand their business needs, provide timely support, and strengthen long-term partnerships
Promote and sell industrial products and solutions, including industrial computers, printers, surface treatment equipment, and products for the electrical and electronics industry
Coordinate with suppliers, customers, and internal teams to support effective communication and project execution
Respond to customer enquiries, prepare quotations, negotiate commercial terms, and follow up on orders
Maintain accurate sales records and provide regular business updates to management
Travel to customer sites in Ho Chi Minh City, Binh Duong, and Dong Nai as required
Support customers in Northern Vietnam through occasional business trips when necessary
Communicate and collaborate with the Japanese-speaking director regarding customer requirements and business matters
Requirements
Bachelor’s degree in Business Administration, Engineering, Commerce, or a related field
More than 5 years of sales experience, preferably involving industrial products, manufacturing, trading, or business-to-business environments
Japanese proficiency at JLPT N2 to N1 level or equivalent communication ability
Strong customer-facing, relationship-building, and negotiation skills
Sales-oriented mindset with a proven ability to maintain and develop client accounts
Willingness to learn about industrial products and technical solutions, as technical expertise is not mandatory
Excellent communication and interpersonal skills
Experience working with Japanese companies or Japanese-speaking customers is highly regarded
About the company
A Japanese trading company that operates in Vietnam, with offices in Ho Chi Minh City and Hanoi. The company supplies industrial products and solutions and provides equipment maintenance and parts sales services to manufacturing customers.