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Location
Hanoi, Vietnam
Company and Job Overview
A fast-growing IT organization operating in a competitive industry, focused on delivering innovative solutions and expanding its market presence.
Job Responsibilities
Define and drive overall marketing direction in line with business objectives and growth targets
Lead the development and rollout of integrated campaigns across both online and offline channels
Supervise and coach the marketing team to ensure effective execution and continuous capability improvement
Monitor market dynamics, customer behavior, and competitor activities to refine strategies
Coordinate closely with Sales and other departments to align go-to-market initiatives and maximize results
Manage marketing budget allocation and evaluate ROI of key activities
Oversee brand positioning, ensuring consistent messaging across all communication touchpoints
Build and maintain relationships with external partners such as agencies, media, and vendors
Track campaign performance metrics and provide actionable insights for optimization
Drive innovation by exploring new channels, tools, and approaches to enhance marketing effectiveness
Job Requirements
Bachelor’s degree in Marketing, Business Administration, or related discipline
Proven experience in a managerial marketing role with a track record of delivering successful campaigns
Strong leadership capabilities with experience managing and developing a team
Solid understanding of both digital marketing and traditional marketing practices
Analytical mindset with the ability to interpret data and translate into strategic actions
Effective communication and stakeholder management skills
Ability to work in a fast-paced environment and handle multiple priorities simultaneously
Proactive, results-driven, and adaptable to changing business needs
Good command of English (both written and spoken)
Due to the high volume of applicants, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.
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